Promoting Your Blog With Article Marketing

In this post, I want to cover a form of online advertising that is completely different, very effective and free to do – most people’s favourite.

I’m sure you have heard the cliché, content is king. If you go to any web site and take a look, what’s there? Content. The most visited blogs have the most content. Content makes the Internet go round.

What does this have to do with advertising?

Everything.

Writing content and submitting them to article directories is one of the most effective forms of advertising. This is because when people go to online to look up information relevant to them – You and I do this almost every day. Usually, we end up finding these directory articles because search engines love article directories and chances are that your articles will be found. And guess what, the more articles you submit, the more chances you have of being discovered.

How to take advantage of this

How is article marketing advertising?

Well, article directories allow you to put, at the end of your articles in a box they call a resource box – a link to your site. Now, if someone likes your articles and wants to learn more, they already have a link at the end to click. Once they do, they come to your site where you now have a chance to sell them your product or service.

So, what’s the best way to take advantage of this?

Number one, write an educational value-adding article but don’t give in depth information. Make it juicy and enticing such that they need to go to your site to get the rest of it.

Number two; write a resource box that motivates people to do this. Writing something like “Olusegun is a veteran marketer who has…yada, yada, yada” won’t do it. You have to write something compelling like this…

“If you’re tired of not making a living online, visit Internet Earner and get your FREE report on…etc.”

Now you know how to get people to come to your blog through your resource box. Believe me, it works. Write a quality article that gives them a taste of the pudding, give them reasons to want to learn more and then finally finish your article with a write a compelling resource box; Result? – a steady stream of visitors to your blog.

And best of all, it won’t cost you a PENNY.

Cheers,

Billy