GOOD OLD BUSINESS – Same Strategy; Ever-changing Tactics

There is a race that we all run and it is called the human race.
The unfortunate thing is that the majority of the people in the human race are also running in the rat race. Since these guys run two diverse races, they are not in control of either. The guys in charge of the human race are the ones also calling the shots.

They have a system of getting more gold and so are getting to make all the rules. To be specific they are OWNERS. They own. Pardon my tautology. They own businesses that serve people genuine value and unless they do something wrong that does not benefit humanity, they will never go out of business unless they choose to.

They understand that business is all about focus. It has just only one strategy which is to “Deliver Valuable, Recurrently Needed Service/ Product That Can Be Easily used Up and just as Easily Replaced and Over and Over by All and Sundry.” Thus, they run their business in compliance with a Law of Life that states that “Nothing Physical Lasts Forever” – not even diamonds.